Proxeama
Branding, Identity,
Client: Proxeama
Proxeama is a rising force in the tech and software sector, built on innovation, clarity, and precision. The challenge was to craft a visual identity that reflects these values while standing shoulder to shoulder with the world’s most respected technology brands.
The solution is a modern, minimalist wordmark anchored by a custom X symbol — a subtle yet powerful gesture that becomes Proxeama’s signature. The typography, a clean geometric sans serif, conveys confidence and professionalism, while the restrained palette of deep blues, greys, and whites reinforces trust and a forward-looking spirit.
The result is more than a logo — it’s a strategic brand tool that communicates innovation with simplicity, positioning Proxeama as a credible, future-driven player in the technology space.
Freelancing project
Client: Proxeama
Designer/Art director: José Guerreiro